I started my first blog back in 2007. Throughout the years, I’ve learned what works and what doesn’t work; I’ve learned what drives traffic, what drives pageviews, and what increases time-on-site.
How this applies to Reputation Management
Though I’ve started many companies and blogs, the site structure for my sites have stayed relatively the same. I’ve found the quickest and easiest way to deploy an optimized blog and start writing content immediately.
When it comes to reputation management, it’s important to build a powerful web of ancillary sites that you can point to your main sites to build their page rank and establish their online authority. I’ve built hundreds of ancillary sites for my clients: to accomplish such a tremendous task, it’s important to maintain a structured methodology to building blogs and maximizing pageviews.
In addition, your main blog must be optimized to capture as many people as possible into your funnel. Whether you’re funneling people into your email list or driving people to pick up the phone and dial your phone number, it’s critical to maximize the opportunities on your blog.
This is how I build an optimized blog for my clients and how you can do it too in under 9 minutes.